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‘PR’
This week LinkedIn has announced a new program that lets brands embed a ‘follow company’ button from the social network on their homepages.
This week LinkedIn has announced a new program that lets brands embed a ‘follow company’ button from the social network on their homepage. This will be the first phase of a ‘follower ecosystem strategy’, according to a source at the networking site. So should LinkedIn form part of SMEs' soci...
This week Twitter announced that its Promoted Products will be available to SMEs from late March, via a self-service platform.
This week Twitter announced that its Promoted Products will be available to SMEs from late March, via a self-service platform. The portal will allow small businesses to bypass the microblogging service’s sales representatives, and manage their social media marketing more directly. Golley Engage’...
With somewhere in the region of 6 million users, Pinterest is this year’s most talked about social start-up. This week, Golley Engage explores the network, and asks should you look to drive Pinterest in your business?
With somewhere in the region of 6 million users, Pinterest is this year’s most talked about social start-up. The networking site allows users to curate pictures and content that interests or inspires them and pin it to their virtual pinboard. Much more than just a digitised scrapbook, Pinterest ha...
With Facebook rumoured to be launching mobile ads in the coming weeks, Golley Engage looks at one of the most hotly contested forms of digital advertising
The mobile marketing industry has been growing fast in recent years, analysts at Informa Media & Telecoms estimated market growth of 51 per cent in 2011, equating to an impressive $5.3bn. With Facebook rumoured to be launching mobile ads in the coming weeks, Golley Engage looks at one of the mos...
This week, Golley Engage looks at content aggregation and syndication, and how businesses should approach different platforms in a time and cost effective manner.
According to a recent report, online spend in the UK has grown consistently throughout 2011, search budgets are up 19%, mobile activity has more than doubled year on year and social media spend is on the up. With an increasing focus on delivering results through social media activity, brands need an...
Golley Engage looks at the so-called “app economy”, and how you can make your budgets work harder.
Facebook estimates that its activities benefit the UK economy by more than £2bn a year, almost £500m of which it puts down to the creation of an entire business infrastructure that has emerged as a result developments to the world's most popular social networking site. Golley Engage looks at the ...
According to a report published this week, there are serious financial benefits to implementing campaigns which recruit fans or require users to install applications on Facebook...
According to a report published this week [1], there are serious financial benefits to implementing campaigns which recruit fans or require users to install applications on Facebook, as opposed to directing traffic to external sites. With this in mind, Golley Engage has compiled a list of dos and do...
The battle between competing operating systems, Apple’s iOS and the Android OS, is a story that has the tech world gripped.
The battle between competing operating systems, Apple’s iOS and the Android OS, is a story that has the tech world gripped. With Android now holding Apple’s previously uncontested majority market share, Golley Engage looks into what’s fuelling Android’s meteoric rise to the top, whilst also ...
It’s important that one thing remains at the centre of any digital marketing strategy - the consumer."
Happy New Year! As we look forward to 2012 and all that it has in store, it’s important that one thing remains at the centre of any digital marketing strategy - the consumer. In the spirit of starting as we mean to go on, this week Golley Engage explores the way your customers consume digital medi...
And so this is Christmas… and what a difference a year can make to the digital landscape."
And so this is Christmas… and what a difference a year can make to the digital landscape. Google launched an assault on social networking with the birth of Google+, Amazon surpassed all expectations with the Kindle Fire, and this year also witnessed the sad passing of one of our generation’s tec...
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PR, Social Media, marketing, Facebook, advertising, Brands, digital, Twitter, Public relations, Online, Google, Golley Slater, mobile, Apple, Shopper Marketing, Retail Marketing, technology, Smartphone, iphone, communications, SEO, e-commerce, Campaign, Retail, Online content, internet, LinkedIn, Leeds Office, business, brand, Search, Blogging, Cardiff, Instore, Android, apps, Consumers, product placement, Google Analytics, Public Sector, british tv advertising, PR Agencies, FMCG, iPad, YouTube
